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August 4, 2014

Something To Think About

Dwelling on the negative, simply contributes to it's power. -Shirley Maclaine

August 4, 2014

Healthy Facts

Researchers from Australia’s University of Melbourne have determined broccoli consumption can help asthmatics breathe normally and prevent their condition from worsening. Eating one to two cups of lightly steamed broccoli a day can cause the beneficial effects. The study also found that consuming other vegetables from the cruciferous family, like kale, cabbage, Brussels sprouts and cauliflower could reduce and even reverse lung damage. Laboratory tests have shown that consumption of broccoli changes the formation of the airway and may make clear breathing easier for those who suffer from asthma and allergies. Blockages in the airway were reversed almost entirely. Using broccoli to treat asthma may also help for people who don’t respond to traditional treatment.

Source: Fresh Fruit Portal

August 4, 2014

Market News

Lemons: Unlike the high lime market which was mainly supply-driven (bad weather in Mexico — not, as the mainstream media might have you believe, gangsters) the high lemon prices can be traced to both supply and demand-related factors. On the supply end, frosts in Chile are the major culprit, leaving California’s Ventura County as about the only game in town until Mexico and the California desert come into production later this summer. In Ventura County, production is down, thanks to citrus acreage turning into strawberry acreage. Demand has been excellent for the last year and a half. A lot of that is foodservice-driven, as more restaurants add lemons to their menus. (And yes, that trend started before shippers ran out of limes late last winter and began subbing lemons for them.)

Pears: This year's Northwest pear crop is expected to be down slightly but with excellent quality. This year’s estimate is 6 percent smaller than the five-year average and 13 percent smaller than last year’s record crop. Harvest is expected to be a few days earlier than last season, beginning in late July with the Starkrimson and Bartlett pear varieties. Anjou, Red Anjou, Bosc, Comice, Concorde, Forelle and Seckel will be picked from late August through mid-October. Growers are expecting excellent quality fruit, with no significant weather issues affecting the crop to date.

Pomegranates: California growers are reporting optimal growing conditions for pomegranates. A principal grower of early season varieties expects his company to start shipping by the end of July. “A consistently warm summer has moved our traditional start date forward by about a week," he said. "We are seeing high color in the Granada’s, with a normal range of sizes. Our Foothills will follow by about a week.” Another grower also reported that its early-season varieties are running a week early. When asked about the possible effects of the drought on the overall size and quality of the crop, he said that “it appears that sufficient water is being diverted from annual crops to ensure a normal pomegranate harvest in terms of volume, sizes, sugar and color.”

Lettuce: Iceberg and leaf markets have started a downward trend but romaine continues to be in a demand-exceeds supply situation. Processors have been forced to buy romaine on the open market to complete their retail salad mixes and romaine heart orders, increasing demand on an already tight market.

Source: The Packer, The Produce News, (2)

August 4, 2014

The Drought

Groundwater supplies pumped from wells will make up most of the shortfall in agricultural water supplies caused by the California drought, but a new study said the drought will still cause $810 million in lost crop revenues this year. The UC Davis study said drought is expected to decrease cropland in California by 428,000 acres in 2014. Of that total, fruit and nut trees account for 41,000 acres of the total reduction, with vegetables and non tree fruit representing 10,000 acres of idled ground.

Source: The Packer

July 25, 2012

Vendor Update

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Vendor Contact Update